IPS AdTrac

An enterprise-wide ad-tracking system, IPS AdTrac empowers your entire organization — including ad builders, production managers, sales reps, customers and paginators. It's an easy-to-use solution that manages the entire job production workflow, from order-entry to final pagination. With IPS AdTrac, you’ll realize a quick return on investment and gain control over your entire production process.

Power-packed database
Far more than a traditional ad-tracking system, IPS AdTrac features an industrial-strength SQL Server database, an intuitive client interface, extensive automation and a host of practical features to enhance ad management for your customers and your sales force. Based on a client/server architecture combining a high-powered SQL database — the IPS Engine — and extensible distributed automation, IPS AdTrac scales to meet the needs of publishing enterprises of any size. And IPS AdTrac integrates with existing systems, including popular ad-booking programs and all popular desktop publishing applications.

Distributed workflow
For customers who require a multi-site, enterprise-wide solution, the optional Distributed Workflow Module allows a centrally-located IPS Engine database to be shared by several production sites. Each site can maintain its own file server on its local area network for storing jobs and parts and can transfer jobs and parts as needed to other sites within the enterprise.

The Distributed Workflow Module helps IPS Engine users manage overflow to balance production loads and offers unparalleled flexibility to support cross-selling and managing ads over multiple sales regions.

Web-based administration
With the Web Administration module (IPS Admin), administrators can configure the system from any workstation, on any platform, using a standard Web browser.

Proof notification
When a proof becomes available, the Proof Notification module can send an e-mail or a fax to the sales rep or customer, containing either the proof itself or a password-protected Web address where the proof can be reviewed. IPS AdTrac users can also mail or fax job files directly from the application.

Automatic collection of digital ad files
As jobs move through the workflow to a “Done” status, the AutoCollect service automatically collects and routes the print-ready digital job files to a designated folder on the network for access by paginators.

Keep on track
Staying profitable and competitive becomes more challenging each year. If you’re like most publishers, you’re trying to cut costs and increase efficiency in every area of your business. Wasted time, misplaced ads and expensive make-goods can cost you thousands of dollars. IPS AdTrac offers an enterprise-wide solution that helps your organization control production costs, determine performance bottlenecks and meet deadlines.

• Easily see different groups of jobs, depending on their type, status, priority or other customizable data.
• Palettes, tool bars, built-in tool tips and drag-and-drop support make it easy to work with jobs and ad files.
• Quickly view all the components for a particular ad, such as graphic, font and text files
• Graphics linked to job files are automatically added to the database and file server.
• Automatically perform time-consuming and repetitive production tasks, such as EPS and PDF generation.
• Search engine finds jobs and elements quickly in the database and lets each user save commonly used queries.
• Easily check the exact status of ads at all times; informative icons provide instant visual cues that identify ads that are due or late.
• Font Management module tracks every font, embedding the relevant font information in the job.
• Revisions palette shows the complete revision history and lets users revert to a previous version if needed.
• Work Log palette shows detailed informa tion about the type of work performed and records the time spent on each revision.
• Generates profit and loss summaries that calculate the cost of an ad and determine its financial impact.
• Secure user log-ins and privilege levels by user group.

For more information about IPS AdTrac and to arrange to see a demonstration, fill out the form below.

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